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Company seeks to launch wireless broadband network serving Bend, Ore

Internet access at Drake Park? On top of Pilot Butte? In the parking lot of Wal-Mart? It's close to becoming a reality, according to a local group's plans.

I Love My WiFi Corp., a Bend-based group, plans to launch a citywide wireless broadband network in Bend starting next week, said company co-owners Tom Hogue and Chuck De Jarnett. Some residents may already be receiving their signals, they said.

The two have been quietly formulating a business plan for more than two years, they said, and developing proprietary transmission devices and software to keep operating costs low.

"We wanted to offer wireless Internet access to people who couldn't afford it," said Hogue, noting that his company is going to charge customers about $3 for daily connections or $15 monthly.

The company now has 25 signal-transmitting locations in the city, and the coverage zone extends to roughly a five-mile radius from Awbrey Butte.

With a Wi-Fi network, anyone with a laptop computer and Wi-Fi connectivity can connect to the Internet.

"I'm putting in a couple of new (transmission points) every day," said De Jarnett, adding that the devices are placed on private land with owners' permission. "We're going to reach Alfalfa in the spring (of next year)."

The company's Internet connection would be free for 10 minutes, De Jarnett said, then users would be taken to a Web site, where they can pay via PayPal or credit card.

The co-owners did not say how much the project costs, but called it a substantial investment.

BendBroadband, the region's leader in providing broadband Internet access, declined to comment on the project.

Bend will join Oregon cities like Ashland, Hermiston, Lebanon and Medford with municipal Wi-Fi networks. In some cases, municipal Wi-Fi is free because it receives the backing of local government.

In Bend, the city doesn't know about I Love My WiFi's plans, Hogue said, although company officials want to talk to city officials about a potential partnership.

Another company, Clearwire, established a wireless network in Central Oregon earlier this year. Its services are only available to subscribers, however.

One local online technology expert has a wait-and-see attitude about I Love My WiFi, but he likes its idea.

"(Municipal Wi-Fi) is definitely a viable idea," said Eric Magidson, partner at Ordinal Associates, an Internet technology consulting firm.

"Clearwire has proven people want to take broadband technology with them where they go."

One concern Magidson does have, however, is the security of wireless signals. While most Wi-Fi transmitters encrypt messages to prevent the contents from being understood by hackers, file sharing and music downloading could open the door for anyone in Bend to get into a user's computer without permission.

But co-owner De Jarnett said his company's network will use encryption systems similar to those used by banks, which are the most secure encryptions available. In addition, no file sharing is allowed, he said.

Hogue added that he expects as many as 1,000 users to be on the Wi-Fi network on a daily basis, and that the company is already eyeing other cities if the concept succeeds.

"We knew we could offer a good service at a fair price," he said.

"And we could introduce mobility to that equation. We truly believe we can compete in the market."

An Internet-based phone service also is in the plans, Hogue said.